Hugh Hefner's Son Cooper Has Taken Over His Role as Chief Creative Officer of Playboy
This is a potential game-changer for the brand because Cooper disagreed strongly with the decision to ban nudity.
"The appointment has apparently ruffled a lot of feathers at the company, given that Cooper was an active opponent of the shift towards becoming a more family-friendly publication, just the latest in the magazine’s long winding road back to greater relevancy and profits. It’s a big shift from February, when he told Business Insider he was being pushed out of meetings by the company’s CEO over disagreements about the brand. While Cooper wouldn’t tell the Post whether he would bring back full-on nudity, he didn’t deny that he would prefer it."
"I didn’t agree with the decision because I felt as though millennials and Gen-Y didn’t view nudity as the issue. The issue was the way in which the nudity and girls were portrayed."
(That analysis seems correct to me, at least as a general statement of principle.)