“WCW Wanted Buff Bagwell To Die In A Plane Crash And Become A Ghost For An Angle”
My personal favorite “bad gimmick” was when Kevin Sullivan went out to the ocean and conjured the Purple Haze, a demon from hell or the dark side of the moon or some such place to be his partner in a tag team match against the mighty Road Warriors. Never mind that the Haze looked exactly like veteran wrestler Maniac Marc Lewin, and later turned out to have a thick New York accent. That’s not the good part. What was best about it is that they actually filmed the Haze rising out of the sea, so we were supposed to believe that Sullivan really was partnered with a supernatural power, the very spawn of Satan himself …
and he still lost to the Road Warriors.
Just goes to show you Satan isn’t what he used to be.